Walmart.com: Apparel

Brainstorm and design original creative supporting promotional events and seasonal campaigns. Creative execution includes: Logo lock-ups, landing pages, cross-functional site assets & affiliates.


New Year, New You

The marketing objective was to showcase our activewear across categories. I led the creative direction of the campaign. Traffic was driven to this page through email, affiliates and other internal site assets. Worked hand in hand with a copywriter and designers to ensure the page has a nice flow with effective messaging.

 

Summer must-haves

 

Clothing: Seasonal

Below is a sampling of seasonal assets that appeared across all apparel categories and the homepage of Walmart.com